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{{DISPLAYTITLE:''Resident Evil 2''}} |
{{DISPLAYTITLE:''Resident Evil 2''}} |
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{{Game tab|marketing}} |
{{Game tab|marketing}} |
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As '''''Resident Evil 2''''' was wholly-developed by [[Wikipedia:Tiger Electronics|Tiger Electronics]]' in-house studio, Tiger was also responsible for the advertisement campaign, which was also used to advertise the console. |
As '''''Resident Evil 2''''' was wholly-developed by [[Wikipedia:Tiger Electronics|Tiger Electronics]]' in-house studio, Tiger was also responsible for the advertisement campaign, which was also used to advertise the console. |
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==Trailer== |
==Trailer== |
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| − | [[File:Resident Evil 2 (Game.com) TVCM|thumb|right|Note that the Project Umbrella mirror is missing the opening seconds of this ad.]] |
+ | [[File:Resident Evil 2 (Game.com) TVCM|thumb|right|Note that the Project Umbrella mirror is missing the opening seconds of this ad.]] Tiger Electronics produced a live-action 30-second trailer to advertise their ''[[Resident Evil 2 (1998 game)|Resident Evil 2]]'' remake. The plot has a continuingly-decomposing [[Zombie]] reporting an assault to the police, identifying the Game.com console as the assailant. The ad ends with an announcer declaring the Game.com to be "the only portable cartridge that plays ''Resident Evil 2''". |
| − | Tiger Electronics produced a live-action 30 second trailer to advertise their ''[[Resident Evil 2 (1998 game)|Resident Evil 2]]'' remake. The plot has a continuingly-decomposing [[Zombie]] reporting an assault to the police, identifying the Game.com console as the assailant. The ad ends with an announcer declaring the Game.com to be "the only portable cartridge that plays ''Resident Evil 2''". |
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==Contest== |
==Contest== |
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| ⚫ | [[File:Resident_Evil_2_Game_com_-_Expert_Gamer_(X_Gamer)_-_November_1998_-_p13.jpg|thumb|left|An advertisement for the contest.]] To celebrate the end of their first year and the release of the second iteration of their console, the Pocket Pro, Tiger launched a major competition, the "Game.com Pocket Pro Challenge", to take place from 1 December-15 January 1999. The competition was intended to heavily boost sales for the console, which had to suffer sluggish sales earlier in the year due to a lack of retailer support.<ref>[https://groups.google.com/forum/#!searchin/alt.games.video.tiger.game-com/resident$20evil/alt.games.video.tiger.game-com/CWpme7Ifu2o/9h-7jPrmZ98J alt.games.video.tiger.game-com, "Official Word from Tiger", dated 17/06/1998].</ref> This competition also sponsored the Tiger Web Link, a modem which would plug into the Game.Com and upload scores to the Internet. In regards to Resident Evil 2, players were to submit their scores through the Web Link, with the player with the shortest time winning a [[Wikipedia:U.S. Savings bonds|U.S. Savings bond]] valued at $10,000.<ref>Expert Gamer magazine (November 1998), Game.com Pocket Pro Challenge advertisement (p.13).</ref> With ''Resident Evil 2'' the main attraction, a scratch-off competition was announced to run from along November, with customers participating in the chance to win a copy of the game, a PocketPro and a Web Link.<ref>[https://groups.google.com/forum/#!searchin/alt.games.video.tiger.game-com/resident$20evil/alt.games.video.tiger.game-com/TeNNABJNo5o/JfgO1P111gsJ alt.games.video.tiger.game-com, "Contest/giveaway update", dated 26/10/1998].</ref><ref>[https://groups.google.com/forum/#!searchin/alt.games.video.tiger.game-com/resident$20evil/alt.games.video.tiger.game-com/eGxACAi2LD4/r8mtUGUECDsJ alt.games.video.tiger.game-com, "Woo hoo! I won a GCPP Prize package!", dated 28/10/1998.]</ref> |
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| − | [[File:Resident_Evil_2_Game_com_-_Expert_Gamer_(X_Gamer)_-_November_1998_-_p13.jpg|thumb|left|An advertisement for the contest.]] |
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| ⚫ | To celebrate the end of their first year and the release of the second iteration of their console, the Pocket Pro, Tiger launched a major competition, the "Game.com Pocket Pro Challenge", to take place from 1 December-15 January 1999. The competition was intended to heavily boost sales for the console, which had |
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The ''Resident Evil 2'' competition suffered serious problems, however. Due to the poor retailer relationship, not enough ''Resident Evil 2'' cartridges had been shipped by Thanksgiving, many copies still at warehouses, with even scratch-off competition winners having trouble receiving their winnings.<ref>[https://groups.google.com/forum/#!searchin/alt.games.video.tiger.game-com/resident$20evil/alt.games.video.tiger.game-com/xdgxHRFBNU8/pd51OxOfg4EJ alt.games.video.tiger.game-com, "I won the Game.com Sweepstakes", dated 27/11/1998].</ref> This resulted in the game being rare during the competition and, coupled with the requirement to buy the equally-rare Web Link, only three or four players<nowiki/> managed to upload their scores for ''Resident Evil 2 ''in time, while over a hundred each entered for WCW and Crash Bandicoot's competitions.<ref>[https://groups.google.com/forum/#!searchin/alt.games.video.tiger.game-com/resident$20evil/alt.games.video.tiger.game-com/5SR0iSYZQf4/oiewNxLIkcsJ alt.games.video.tiger.game-com, "Resident Evil 2", dated 12/01/1999].</ref> |
The ''Resident Evil 2'' competition suffered serious problems, however. Due to the poor retailer relationship, not enough ''Resident Evil 2'' cartridges had been shipped by Thanksgiving, many copies still at warehouses, with even scratch-off competition winners having trouble receiving their winnings.<ref>[https://groups.google.com/forum/#!searchin/alt.games.video.tiger.game-com/resident$20evil/alt.games.video.tiger.game-com/xdgxHRFBNU8/pd51OxOfg4EJ alt.games.video.tiger.game-com, "I won the Game.com Sweepstakes", dated 27/11/1998].</ref> This resulted in the game being rare during the competition and, coupled with the requirement to buy the equally-rare Web Link, only three or four players<nowiki/> managed to upload their scores for ''Resident Evil 2 ''in time, while over a hundred each entered for WCW and Crash Bandicoot's competitions.<ref>[https://groups.google.com/forum/#!searchin/alt.games.video.tiger.game-com/resident$20evil/alt.games.video.tiger.game-com/5SR0iSYZQf4/oiewNxLIkcsJ alt.games.video.tiger.game-com, "Resident Evil 2", dated 12/01/1999].</ref> |
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==Sources== |
==Sources== |
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<references /> |
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[[Category:Game marketing subpages]] |
[[Category:Game marketing subpages]] |
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Revision as of 20:19, 20 May 2019
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As Resident Evil 2 was wholly-developed by Tiger Electronics' in-house studio, Tiger was also responsible for the advertisement campaign, which was also used to advertise the console.
Trailer
Resident Evil 2 (Game.com) TVCM
Note that the Project Umbrella mirror is missing the opening seconds of this ad.
Tiger Electronics produced a live-action 30-second trailer to advertise their Resident Evil 2 remake. The plot has a continuingly-decomposing Zombie reporting an assault to the police, identifying the Game.com console as the assailant. The ad ends with an announcer declaring the Game.com to be "the only portable cartridge that plays Resident Evil 2".
Contest
_-_November_1998_-_p13.jpg){kind=link}
An advertisement for the contest.
To celebrate the end of their first year and the release of the second iteration of their console, the Pocket Pro, Tiger launched a major competition, the "Game.com Pocket Pro Challenge", to take place from 1 December-15 January 1999. The competition was intended to heavily boost sales for the console, which had to suffer sluggish sales earlier in the year due to a lack of retailer support.[1] This competition also sponsored the Tiger Web Link, a modem which would plug into the Game.Com and upload scores to the Internet. In regards to Resident Evil 2, players were to submit their scores through the Web Link, with the player with the shortest time winning a U.S. Savings bond valued at $10,000.[2] With Resident Evil 2 the main attraction, a scratch-off competition was announced to run from along November, with customers participating in the chance to win a copy of the game, a PocketPro and a Web Link.[3][4]
The Resident Evil 2 competition suffered serious problems, however. Due to the poor retailer relationship, not enough Resident Evil 2 cartridges had been shipped by Thanksgiving, many copies still at warehouses, with even scratch-off competition winners having trouble receiving their winnings.[5] This resulted in the game being rare during the competition and, coupled with the requirement to buy the equally-rare Web Link, only three or four players managed to upload their scores for Resident Evil 2 in time, while over a hundred each entered for WCW and Crash Bandicoot's competitions.[6]
Sources
- ↑ alt.games.video.tiger.game-com, "Official Word from Tiger", dated 17/06/1998.
- ↑ Expert Gamer magazine (November 1998), Game.com Pocket Pro Challenge advertisement (p.13).
- ↑ alt.games.video.tiger.game-com, "Contest/giveaway update", dated 26/10/1998.
- ↑ alt.games.video.tiger.game-com, "Woo hoo! I won a GCPP Prize package!", dated 28/10/1998.
- ↑ alt.games.video.tiger.game-com, "I won the Game.com Sweepstakes", dated 27/11/1998.
- ↑ alt.games.video.tiger.game-com, "Resident Evil 2", dated 12/01/1999.